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How fear-based campaigning is affecting American voters

This year's election is raising anxiety levels across the country. Why are so many Americans feeling stressed and fearful as the presidential campaigns enter their final spirit? Lisa Desjardins reports on the conscious political strategy of scaring voters into a particular point of view.

Read the transcript here


Are you facing an impossible mission in the fields of leadership, marketing, communications and/or politics?

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Impossible is just a word for change.

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