Influencer campaigns are generating good results according to 80% of marketers.61% of
18 to 34-year-olds admit to being swayed in their decision-making by digital influencers at some point.
The challenge, however, is that only 18% of marketers are able to integrate this into their overall digital marketing ROI.
To maximize branded content,these are some of the measures you can take:
Transparency - let influencers know that you intend to use the Paid Partnership and Branded Content options.
Streamline your Ads manager
Have a clear goal
Learn from organic performance
Branded content ads have many benefits like extending beyond an influencers' organic reach, targeting the right audience and a seamless browser to buyer process.
Continue reading the original article here
___________________________________________________________________________________________
Are you facing an impossible mission in the fields of leadership, marketing, communications and/or politics?
Or are you currently struggling with the Corona crisis?
Then it is now the time to contact Mr. Campaigning. Since 1998 he has been supporting startups, global companies, organizations, and individuals. His clients range from "A" like ABB to "W" like the World Economic Forum in Davos.
Impossible is just a word for change.