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6 fatal mistakes in lead generation strategy

Just take a minute to google lead generation, and a million sites will show you how one trick will flood your site with leads! The tips can be very helpful, but most of the time they provide advice on the things you absolutely should avoid. These 6 mistakes will help you understand the importance of establishing a product-market fit, creating an ideal customer profile, and focusing on the technology to automate your systems.

Thanks to this article, you can save yourself from 1) following bad advice, and 2) wasting money.

Continue to read on Zapier for step-by-step instructions:


Are you facing an impossible mission in the fields of leadership, marketing, communications and/or politics? – Then it's time to contact Mr. Campaigning. Since 1998 he has been supporting startups, global companies, organizations, and individuals. His clients range from "A" like ABB to "W" like the World Economic Forum in Davos.

They say, he can find a third way when others can see only two.

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