Communication is key! Keeping the lines open with your customers will increase your retention and alert your clients to new deals. But have you considered other ways to provide value? If you sell products, it might be a good idea to implement a new product email, an abandoned cart email, or an offer email. For new clients, or those that have not committed to purchasing, a newsletter email will provide them with information about your company and the values uphold. There are plenty of examples to follow, and this blog shows a few different ways to implement them quickly.
Continue reading and find out what works for your company: https://www.activecampaign.com/blog/types-of-emails/