Campaigning.Swiss30. Nov. 20221 Min.LinkedIn Publishes New Overview of its Range of Ad Tools and OptionsGiven the chaos at Twitter, you may need to familiarize yourself with LinkedIn soon, and luckily, the team at LinkedIn has published a...
Campaigning.Swiss28. Nov. 20224 Min.Google's new guide: Here you can now learn everything about the ranking systemsNiklas Lewanczik | 22.11.22 Instead of various articles or blog posts, Google now provides its most important ranking systems on a...
Campaigning.Swiss11. Okt. 20222 Min.Analysis of over 40,000 LinkedIn posts: Text posts and PDFs Deliver The Most Engagement Niklas Lewanczik | 05.10.22 While photo and link posts are the most common on LinkedIn, PDFs, and text posts are rare. Yet they deliver...
Campaigning.Swiss2. Sept. 20223 Min.Change Is Good Even The Desired Results Are Not AchievedDoes anyone care about incremental change? According to an article by Robert Rose, Incremental change may not be exciting or motivating...
Campaigning.Swiss28. Juli 20222 Min.How to Create Engaging CTAs Users Will Have to Click OnWhat makes users want to click on the calls to action ( CTAs) on your site? People are used to seeing CTAs in advertisements, emails, ...
Campaigning.Swiss12. Mai 20222 Min.LinkedIn Updates Feed Algorithm to Downrank Engagement-Baiting Posts and PollsAs LinkedIn continues to rise and achieve record levels of engagement, the opportunity for “growth hackers” that trick the algorithms to...